IOPA Strategy

While Maasai people share a common language and common traditions they are especially vulnerable among tribal people in East Africa because they lack a system of central governance. To address the need for internal coordination and communication on the one hand, and credibility with non-Maasai actors (including both the governments of Tanzania and Kenya and various international rights groups) on the other.
Through radio programs, roundtable discussion, and festivals, the Institute prepares a fertile ground for self-examination and collective action. The Institute sees that a stance of cultural preservation to the exclusion of change not only leads to further discrimination, isolation, and economic impossibility, but also contradicts one of main objectives: to protect the rights of people.
IOPA facilitates transformation of the economic system of the Maasai through social business, Social entrepreneurship and innovations, it also helps villages both diversify the pastoral economics base and meet their needs and existing local market needs. Livestock production and development and Natural Resources Management are key to this economic empowerment of the Maasai peoples. The Institute teaches Maasai veterinary services and techniques and sensitizes them about the use of both modern and traditional veterinary medicine and has set up four veterinary suppliers and three Veterinary Diagnostic/Investigative centers’ in pastoralist areas.

As a result of this vaccination campaigns, pastoralists have begun to use modern treatments and methods of livestock management, allowing animals to live healthier, longer, more productive lives and produce a lot more milk and meat products and therefore better prices in the market for their livestock.

Social business approaches through Civic Driven Change and measured through Social Return on investment will help awakens the spirit of social entrepreneurship among the Maasai populations and do away within the traditional handout and development aid of so many years which has brought any positive change to these rural communities and slowly but surely brings about Community economic empowerment which will results in poverty reduction and better standards of lves.